Now, I had seen the Hydro Boost line before and wanted to try it. It was intriguing to me but I didn't need it. However, on this night I NEEDED something. So, I bought Neutrogena Hydro Boost Water Gel. I went to the store at like 9:00pm and was home at about 9:12pm. It was easy, fast and convenient. And I am loving it! If Murad was easier to get my hands on in a pinch, I wouldn't have switched. But I'm glad I tried this new line. It feels SO good on my skin. My skin just drinks it up. And with my CVS points and coupons and the deal they had, I paid next to nothing for it. Fast forward a few months and at Costco they had a value pack: Full size container of the water gel AND the eye cream for $24.99. Each of these items full size containers is about $19.99 so both together for $24.00?!?! Are you kidding me?!?! I bought two packs right then and there! Since then I have gone through 2 containers of the water gel and am on my third. I seriously love it. It's so luxurious and amazing. It's life in a tiny jar. That said, obviously, I decided to try more from the line. Next I bought the cleansing gel - loved it! And now at Ulta, I purchased the Serum I had been dying to try out. So far my skin and I have loved all the items in the lineup, so I should love this one too. Being able to get my hands on it whenever I want it or need it makes the $19.99 worth it.